Solo · 1 seats
Lean paid: $82/mo
Free-tier floor: $0
Typical: $95/mo
Research-backed cost guide
The wrong answer is “whatever the free tiers cost.” The useful answer separates a constrained free-tier floor from the cheapest credible paid stack and a more typical paid benchmark, then adjusts for the workflows and seats the business actually needs.
Headline medians
Solo · 1 seats
Free-tier floor: $0
Typical: $95/mo
2-5 people · 3 seats
Free-tier floor: $96
Typical: $182/mo
6-25 people · 10 seats
Free-tier floor: $457
Typical: $634/mo
Three numbers, three questions
What moves the bill
CRM, scheduling, project, HR, and other per-user products can scale directly with team size.
A solo creator may need email and automation; a 10-seat agency can also need CRM, payroll, project management, forms, and e-signature.
Contacts, subscribers, automation runs, responses, storage, keywords, and sites can trigger upgrades even without more employees.
An all-in-one can lower total cost only when it genuinely replaces tools rather than sitting beside them.
Permissions, auditability, security, compliance, support, and retention can make the cheapest plan inappropriate.
How to budget
FAQ
There is no single normal bill. In our 30-stack model, team size and required categories change the answer materially. We publish separate free-tier floor, lean-paid, and typical benchmarks instead of treating free plans as a complete operating stack.
Free plans can have user, response, automation, branding, storage, support, or governance limits. Lean paid asks a different question: what is the cheapest paid plan in each required category that can plausibly cover the representative team?
Some products charge per seat, and larger teams also tend to trigger more categories such as payroll, project management, CRM controls, and automation. Our model uses representative seats of 1, 3, and 10.
No. The benchmark is a comparison tool, not a spending target. A business should spend less whenever free or existing tools reliably cover the workflow.
The full 30-row CSV is available from the original research page.